I understand what you are saying but I am not speaking about just sales. I am talking about having the better narrative. The world belongs to the person who tells the better story. If we ourselves don't tell our story properly, some outsider will tell your story for you. That is why India is being associated with terms like Rape, and 'intolerance' more than software and technology. This is a result of foreign grip on the narrative about India but more than that, it is a result of our own complacency. If you want to escape from the narrative then you have to start telling your own story, and do it well. Please see this, you will understand what I mean to say :
Count how many movies the west has made about world wars and their involvement in it, why? because it serves as their base on which modern American morality is based. The American narrative of World War is "Hitler was evil, we were puritans, therefore we had to wage a war", while in reality the US was doing all those evil things that Hitler was doing (racial segregation, eugenics, giving injections of bio weapons to 'Negros', pursuing the atom bomb), therefore it is essential for them to control the narrative and tell the story in a way which justifies their intervention. Similarly, count how many movies are made about holocaust. At least 2 movies are made every year! why is that? they want to drill this idea in people's head that killing jews is bad. Today if someone says something anti-Semitic in their society then he gets ostracized.
Have we been able to do it? have we been able to make our case about 1948, 1965, 1971, Kargil wars? Have we been able to make movies documenting movies about Mughal atrocities and genocide? Have we been able to tell the story of Kashmir Pandits? This is why we keep getting killed. We don't tell our story properly.
We live in a country of 80% Hindus where no one knows about Kashmir Pandit genocide, but one insect dies in Dadri and we are being called 'Hindu terrorists'. Is that acceptable? That is what happens when you fail to document your history and build a narrative. Then someone else takes the initiative and builds a counter-narrative and guilt traps you.