Well, a lot of Chinese learn English and it helps with trade. But so does wearing bikinis, watching movies and participating in pan-Asian pop bands because it keeps Chinese technology, fashion and content companies up to date on trends!
China is the largest bikini market in the world after the US and the largest exporter:
Global Swimwear and Beachwear Market to Reach US$27. 6 Billion by the Year 2027. ...
www.globenewswire.com
Douyin/Tik Tok pushes fashion trends that results in a lot of orders from China, especially on Aliexpress and Amazon (though American, it is the second greatest seller of Chinese products directly from China!):
The Koreans, Thais, Japanese, etc. are watching (and spending money) on the boys in the massively popular Chuang 2021 Chinese boyband show going on now!
You can look at China's global trade status to see how this helps. China is the world top trading nation by a wide margin if you don't know
The simple numbers show how popular culture works for China.