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Hero Electric plans to assemble e-scooter in foreign mkts
Hero Electric plans to assemble e-scooter in foreign mkts
Press Trust of India / New Delhi December 07, 2009, 16:56 IST
Two-wheeler maker Hero Electric today said it plans to assemble e-scooters in foreign markets in collaboration with local players and may enter into such agreements within the next one year.
"We are looking at assembly units in overseas markets, mainly in Western Europe and North America, in collaboration with local manufacturers. We are positive of entering into some such agreement within next 12 months," Hero Electric Managing Director Naveen Munjal told PTI.
He said local assembly of models will help in issues like cost factor and staffing.
However, Hero Electric will not go for contract manufacturing and will sell its electric scooters under the company's brand.
"There will be no contract manufacturing. Rather we will have collaboration on a case-by-case basis. And we will stick to our own brand," Munjal said.
The company's decision comes on the heels of its announcement last month to start exports to Latin America and Europe by the end of the fiscal.
Hero Electric currently sells five models -- E-Sprint, Maxi, Optima Plus, Wave Dx and Wave Dx Extra Mile -- and last year it exported a small number to the neighbouring SAARC countries and Canada.
Hero Electric plans to assemble e-scooter in foreign mkts
Press Trust of India / New Delhi December 07, 2009, 16:56 IST
Two-wheeler maker Hero Electric today said it plans to assemble e-scooters in foreign markets in collaboration with local players and may enter into such agreements within the next one year.
"We are looking at assembly units in overseas markets, mainly in Western Europe and North America, in collaboration with local manufacturers. We are positive of entering into some such agreement within next 12 months," Hero Electric Managing Director Naveen Munjal told PTI.
He said local assembly of models will help in issues like cost factor and staffing.
However, Hero Electric will not go for contract manufacturing and will sell its electric scooters under the company's brand.
"There will be no contract manufacturing. Rather we will have collaboration on a case-by-case basis. And we will stick to our own brand," Munjal said.
The company's decision comes on the heels of its announcement last month to start exports to Latin America and Europe by the end of the fiscal.
Hero Electric currently sells five models -- E-Sprint, Maxi, Optima Plus, Wave Dx and Wave Dx Extra Mile -- and last year it exported a small number to the neighbouring SAARC countries and Canada.