Paid Media : Auditor raps Raman Singh's govt for paying for coverage

Discussion in 'Politics & Society' started by Singh, Jan 24, 2014.

  1. Singh

    Singh Phat Cat Administrator

    Joined:
    Feb 23, 2009
    Messages:
    20,305
    Likes Received:
    8,270
    Location:
    011
    The Chhattisgarh accountant general (AG) has hauled up the state government for its "unjustified and avoidable" expenditure of over Rs. 90 crore on publicity via advertisements to electronic channels and newspapers and on travel, living arrangements for visiting journalists.


    In an inspection report, the AG said payments were made without an assessment of the need for coverage and, in some cases, without budgetary provisions.

    Most payments were made for news items and ‘live’ coverage of speeches and programmes featuring chief minister Raman Singh. The report said TV channels like Sahara Samay, ZEE 24 Ghante Chhattisgarh, ETV, Bansal News, Sadhna News and NDTV 24x7, as well as Radio Mirchi, were paid about Rs. 18 crore to broadcast ‘news’ events; the implication being that the channels would have covered these events anyway.

    To curb paid news in print, the draft Press and Registration of Books and Publications Bill, 2013, states that publications found indulging in paid news may be suspended. But electronic channels must regulate themselves through the national broadcasters association.

    Paying for news in electronic media

    The AG studied records of the public relations (PR) department from February 2010 to January 2013. It found the TV and radio channels in question were paid to cover national events like Independence Day, Republic Day and the national budget as well as local events such as the Chitakote and Sirpur Mahotsavas. It says though channels were paid for this coverage, some channels used the "live/news" tag during broadcast.

    OP Choudhary, director of Chhattisgarh’s PR department, justified the expense, saying channels tend to air the Prime Minister and President’s speeches during national events as a result of which state CMs — who highlight achievements, policies and welfare schemes in speeches — get little air time. The ‘coverage’ helps create awareness, he said, adding that the AG’s observations were part of a draft audit report.

    However, activists don’t buy his argument. "Taxpayers money has been misused by the state to influence media. This… prevents ordinary citizens from knowing the correct facts," said Ajay Dubey, an activist, who obtained the report under the Right to information Act.

    The state spent Rs. 1.18 crore for coverage of the Gram Suraj Abhiyan in which the CM goes on surprise inspections to examine the implementation of welfare schemes. "The event is a news item… and would probably have been covered by the media… it does not seem justified to incur a large expenditure for coverage." The report adds that the coverage ‘arrangement’ was at the initiative of the electronic media.

    KK Naik, CEO-IBC 24, previously Zee24 Ghante Chhattisgarh, and SK Gupta, ETV, GM-marketing refused to comment, saying the issue was between the state and the AG; Praful Pare, state bureau head of Bansal News said the channel sold slots to the government based on its needs and the process is clearly defined. Ganesh Dubey, marketing head, Sahara Samay, Chhattisgarh, said only the AG knew the grounds on which they have raised objections.

    Smeeta Chakrabarti, CEO, NDTV GoodTimes, said: "Chhattisgarh govt issued a work order in favour of NDTV Lifestyle Limited, an NDTV group company… for the production, promotion and airing of a six-part series… The series was not carried on NDTV 24x7. Our news channels only carried the usual internal advertising spots to promote the series."

    Nitin Choubey, vice-president, Sadhna News, accepted that the AG’s objections seem justified to an extent. But Radio Mirchi station head, Nikhil Trivedi, didn’t see a problem with the channel airing such content. "… we have no news content. We sell spot (air-time) to meet the cost we are incurring…"

    Favours for journalists

    The report highlights irregular payments of about Rs. 22 crore to newspapers for publication of classifieds without assessing whether these were published. Three fledgling newspapers – Dainik Patrika, Lokmaya, Pioneer (English) were given lakhs without any record made of it. Rules say newspapers should complete a year to qualify for government advertising.

    Suryakant Tiwari, marketing head of Pioneer, Raipur, and Ashok Bhatnagar, owner of Lokmaya, denied their papers were ineligible for advertising. Tiwari said since his paper was a franchise of Delhi-based Pioneer, it qualified within six months. Bhatnagar argued that any newspaper published for three months was eligible. Dainik Patrika refused comment.

    Choudhary said, "A roster can’t be maintained to issue equal advertisements to all newspapers as advertisements are not issued for financial assistance."

    The report also points out that the government spent crores to make arrangements for visiting journalists even though the purpose of these visits was not clear from records scrutinised. The AG also found fake taxi bills during its audit. Choudhary denied making irregular payments, saying everything was done with the sanction of higher authorities.

    Chhattisgarh: Auditor raps Raman Singh's govt for paying for coverage - Hindustan Times

    BJP's Paid Media !!
     
    TrueSpirit1 likes this.
  2.  
  3. VIP

    VIP Ultra Nationalist Senior Member

    Joined:
    Mar 22, 2012
    Messages:
    4,684
    Likes Received:
    3,187
    Location:
    Gandhinagar
    Re: Paid Media : Auditor raps Raman Singh's govt for paying for covera

    Well, I think Paid media word is wrongly used here. Giving advertisement is different than planting news.
     
    sesha_maruthi27 and A chauhan like this.
  4. A chauhan

    A chauhan "अहिंसा परमो धर्मः धर्म हिंसा तथैव च: l" Senior Member

    Joined:
    Oct 10, 2009
    Messages:
    4,927
    Likes Received:
    4,559
    Location:
    Raipur
    Re: Paid Media : Auditor raps Raman Singh's govt for paying for covera

    It was advertisement if I am not wrong.
     
  5. dhananjay1

    dhananjay1 Regular Member

    Joined:
    Mar 10, 2013
    Messages:
    972
    Likes Received:
    912
    Location:
    india
    Re: Paid Media : Auditor raps Raman Singh's govt for paying for covera

    All media is paid media. Though the number for pro-Congress channels are higher than pro-BJP channels, followed by other smaller parties. "Independent media" is a fiction.
     
  6. Shredder

    Shredder Regular Member

    Joined:
    Oct 13, 2009
    Messages:
    123
    Likes Received:
    72
    Re: Paid Media : Auditor raps Raman Singh's govt for paying for covera

    CNN IBN, NDTV, even TIMES NOW to an extent are totally pro-congress and are leftist and anti-hindu most of the time.

    Its high time the BJP start its own nationalist & center-right english news-channel.
     
    Last edited: Jan 24, 2014
  7. sasi

    sasi Senior Member Senior Member

    Joined:
    Nov 18, 2012
    Messages:
    3,401
    Likes Received:
    1,679
    Location:
    India
    Re: Paid Media : Auditor raps Raman Singh's govt for paying for covera

    I am also wondering the same,what stops bjp from doing it?
     
    sesha_maruthi27 likes this.
  8. sesha_maruthi27

    sesha_maruthi27 Senior Member Senior Member

    Joined:
    Aug 15, 2010
    Messages:
    3,884
    Likes Received:
    1,568
    Location:
    Hyderabad, Andhra Pradesh(INDIA)
    Re: Paid Media : Auditor raps Raman Singh's govt for paying for covera

    What about the UPA achievements shown by the news channels? The only achievement they made is scam after scam. But still they showed themselves as a force for development. What is wrong if BJP shows their achievements? What about the scam of 5500 crores which was between p.chidambaram and ndtv?
     
    Vishwarupa likes this.
  9. The Messiah

    The Messiah Bow Before Me! Elite Member

    Joined:
    Aug 25, 2010
    Messages:
    10,788
    Likes Received:
    4,552
    Re: Paid Media : Auditor raps Raman Singh's govt for paying for covera

    ie if your definition of pro-congress is questioning bjp

    how can arnab question ? :rofl:
     
  10. Singh

    Singh Phat Cat Administrator

    Joined:
    Feb 23, 2009
    Messages:
    20,305
    Likes Received:
    8,270
    Location:
    011
    Re: Paid Media : Auditor raps Raman Singh's govt for paying for covera

    Media always panders to the rulers. Just wait when Modi comes to power.



    Sent from my iPhone using Tapatalk
     
  11. iNDiAN.96

    iNDiAN.96 Nationalist Senior Member

    Joined:
    Oct 26, 2010
    Messages:
    1,331
    Likes Received:
    1,470
    Location:
    -
    Re: Paid Media : Auditor raps Raman Singh's govt for paying for covera

    Wrong!

    you are clearly not aware of media coverage in Gujarat.
     
    aragorn, sesha_maruthi27 and VIP like this.
  12. iNDiAN.96

    iNDiAN.96 Nationalist Senior Member

    Joined:
    Oct 26, 2010
    Messages:
    1,331
    Likes Received:
    1,470
    Location:
    -
    Re: Paid Media : Auditor raps Raman Singh's govt for paying for covera

    double post
     

Share This Page